Category Archives for "Positioning"
Do you ever feel that your good work is meant for more? Do you ever have that nagging feeling that the people you could be helping the most don’t even see you?Most experts’ messages get ignored by the very people ready to invest in solving the very problem that those experts solve.Is it a marketing […]Continue reading
There is this “new fad”: we are inundated by people talking about “manufacturing authority”. Their idea is to create something that doesn’t exist. Today I would like to talk about something we all crave, instead: real leadership.When Pope Francis canonized Mother Theresa, he said “I think, perhaps, we may have some difficulty in calling her […]Continue reading