Can AI Write Your Book?

Let’s start with a better question… Should you let AI write your book? No. Your brilliant book should be yours. Born from your expertise. Shaped by your experience. Infused with your way of seeing the world. Here’s a Simple Business Thought Experiment... (15 seconds)...

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How to Choose a Book Topic That Gets You Seen, Chosen and Well Paid

aka. How To Choose a Book Topic for IMPACTFUL Pros – Coaches, Trainers, Consultants & Independent Service Professionals Most people who want to write a book don’t get stuck on writing. They get stuck much earlier. They get stuck at the question… “What should my...

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My Favorite Business Growth Strategy for Coaches, Trainers, Consultants & Independent Service Professionals

aka The Simpler Path to Becoming Seen, Chosen and Well Paid for Your Expertise “Let the beauty of what you love be what you do.” — Rumi I hate when people make me choose one. The question inevitably comes, usually in a tone of slight urgency: “What is the single best...

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Business Thought Experiment #8 – Why Passion Is Not the Starting Point to Choose Your “Business Thing”

"Caminante, no hay camino, se hace camino al andar." [“Traveler, there is no path; the path is made by walking”]  — Antonio Machado I see it so often. Brilliant coaches, trainers, consultants, and independent service professionals frozen in business inaction because...

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Business Thought Experiment #7 – Confidence in Business, Impact and the Next Obvious Step

A coach I deeply respect recently asked a simple question: What is confidence? Rather than answer it intellectually, I decided to spend a month looking in that direction. What I discovered surprised me. The more I looked, the less confidence seemed to have anything to...

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A Business Thought Experiment – # 2 – Create, Don’t Compete

A Business Thought Experiment – # 2 – Create, Don’t Compete

… how to create a blue ocean strategy for coaches, trainers, consultants and independent service professionals. “Create, don’t compete” – Ana Rosenberg If you’re a coach, trainer, consultant, or service professional, this idea might just change the way you approach...

A Business Thought Experiment – # 1 – Imagination In Action

A Business Thought Experiment – # 1 – Imagination In Action

“Imagination is more important than knowledge. For knowledge is limited to all we now know and understand, while imagination embraces the entire world, and all there ever will be to know and understand.” – Albert Einstein This is my invitation to take a whole minute...

Grow Your Business Fast With Desire-Based Marketing

Grow Your Business Fast With Desire-Based Marketing

… aka how to drive more leads, sales & income by tapping into the secrets of desire-based marketing using words. What if the biggest secret to growing your business as a coach, trainer, consultant, or independent service professional wasn’t about working harder or...

Why Isn’t Your Website Creating Clients?

Why Isn’t Your Website Creating Clients?

… and how to change that with just words Have you ever wondered… … why your website isn’t creating clients? Here’s the sticky truth… Most websites aren’t designed to create your best clients. They’re designed to look good, sure, but without the right strategy, they...

How to Answer the ‘Why You?’ Question in Your About Page

How to Answer the ‘Why You?’ Question in Your About Page

Every coach, trainer, consultant, or independent professional who’s ever tried to grow their business has faced the dreaded question: *Why you?’ Why should your ideal clients choose to work with you over someone else? What makes you the best choice to solve their...

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