The other day I was enjoying coffee with some friends, who happen to be coaches and consultants. The conversation was engaging and exciting while the exchange was all about creating possibilities for other people’s lives. It somehow turned stiff and serious when one...
A client asked me the other day whether marketing online still works for people like us - coaches, trainers, consultants and other experts because he thought it was not as easy as it used to be. My answer was a resounding yes to both questions. Yes, digital marketing...
The other day I was talking to a coach friend who asked me if I am on Twitter and if I find it generates interest, leads, clients, engagement. Before I even had a second to reply, she got started on a rant about how she finds that the 280- character limit restrictive...
Conflicted business owner: My predicament: what if I choose to help YYYYYY and someone who's not a YYYYYY needs me but they don’t hire me because they think I can only work with YYYYYYYY (when in fact I could work with them too)? Then what??? You see, I'm worried that...
People are surrounded by noise and distraction at intense levels, especially online and still… … As experts with a message, we know how life transforming it would be if only we could get people to pay attention. I believe that if you have something valuable to offer...
One of the best ways of having an impact in people’s lives and enrolling the right clients in our work as experts (coaches, trainers, consultants, and other self-employed professionals) is through conversations. Many experts tell me that they love to talk with...
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