Can AI Write Your Book?

Let’s start with a better question… Should you let AI write your book? No. Your brilliant book should be yours. Born from your expertise. Shaped by your experience. Infused with your way of seeing the world. Here’s a Simple Business Thought Experiment... (15 seconds)...

How to Choose a Book Topic That Gets You Seen, Chosen and Well Paid

aka. How To Choose a Book Topic for IMPACTFUL Pros – Coaches, Trainers, Consultants & Independent Service Professionals Most people who want to write a book don’t get stuck on writing. They get stuck much earlier. They get stuck at the question… “What should my...

My Favorite Business Growth Strategy for Coaches, Trainers, Consultants & Independent Service Professionals

aka The Simpler Path to Becoming Seen, Chosen and Well Paid for Your Expertise “Let the beauty of what you love be what you do.” — Rumi I hate when people make me choose one. The question inevitably comes, usually in a tone of slight urgency: “What is the single best...

Business Thought Experiment #8 – Why Passion Is Not the Starting Point to Choose Your “Business Thing”

"Caminante, no hay camino, se hace camino al andar." [“Traveler, there is no path; the path is made by walking”]  — Antonio Machado I see it so often. Brilliant coaches, trainers, consultants, and independent service professionals frozen in business inaction because...

Business Thought Experiment #7 – Confidence in Business, Impact and the Next Obvious Step

A coach I deeply respect recently asked a simple question: What is confidence? Rather than answer it intellectually, I decided to spend a month looking in that direction. What I discovered surprised me. The more I looked, the less confidence seemed to have anything to...

How To Start A Website That Attracts Your Best Clients

How To Start A Website That Attracts Your Best Clients

When starting a website, a lot of experts just jump on to design and technology… and they might end up with a pretty website that doesn’t do much for their business. That happens because they forget that the heart of a site is its audience. In this article you’ll...

Do You Have A Solid Online Marketing Plan?

Do You Have A Solid Online Marketing Plan?

“Your life will be no better than the plans you make and the action you take. You are the architect and builder of your own life, fortune and destiny.” – Alfred A. Montapert You are the architect, the creator of your business so it is really worth taking a minute (or...

What Kind Of Website Do I Need To Grow My Business?

What Kind Of Website Do I Need To Grow My Business?

This is a question I have been getting a lot recently from people like us, modern experts with a mission and a message. And that makes me very happy. The reason it makes me happy is because it is a question that shows some level of clarity. What usually happens is...

Business Brilliance™

Want More Business Brilliance?

Get a fresh business thought experiment every month. A unique insight catalyst for your business — no to-do list attached.

One email a month. Unsubscribe anytime.