The 30-Minute Free Gift Formula – How To Create A Freebie That Attracts Your Ideal Client OnlineThe whole idea of a free gift (also called a “freebie” or “lead magnet”) is to attract the right people from your audience to your email community from a place of adding value first. (I prefer to talk about […]
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Why don’t they buy if I sell exactly what they need?That’s one of the questions I get the most from people who want to grow their business based on their expertise. They put their hearts and best efforts in their services, programs from a place of service… and they feel that the people they could […]
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Offers For High-Value Clients – Can You Offer Too Much? A Tale Of A Sale That Should Have Been…Lots of people who build their business based on their expertise agonize about what they offer and they feel they should include even more.Part of that has to do with their wish to serve people…But in many […]
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