How to Choose a Book Topic That Gets You Seen, Chosen and Well Paid

aka. How To Choose a Book Topic for IMPACTFUL Pros – Coaches, Trainers, Consultants & Independent Service Professionals   Most people who want to write a book don’t get stuck on writing. They get stuck much earlier. They get stuck at the question…  ...

My Favorite Business Growth Strategy for Coaches, Trainers, Consultants & Independent Service Professionals

  aka The Simpler Path to Becoming Seen, Chosen and Well Paid for Your Expertise     “Let the beauty of what you love be what you do.” — Rumi I hate when people make me choose one. The question inevitably comes, usually in a tone of slight urgency:...

Business Thought Experiment #8 – Why Passion Is Not the Starting Point to Choose Your “Business Thing”

  "Caminante, no hay camino, se hace camino al andar." [“Traveler, there is no path; the path is made by walking”]  — Antonio Machado   I see it so often. Brilliant coaches, trainers, consultants, and independent service professionals frozen in business...

Business Thought Experiment #7 – Confidence in Business, Impact and the Next Obvious Step

    A coach I deeply respect recently asked a simple question: What is confidence? Rather than answer it intellectually, I decided to spend a month looking in that direction. What I discovered surprised me.   The more I looked, the less confidence...

Business Thought Experiment #6 – What Impact Remains When AI Can Do Almost Everything

  A question was posed recently that stayed with me: What impact can we have as human beings… that artificial intelligence cannot?   I’ve been sitting with that question. And I want to start from a place of non-fear. Because right now, there’s a lot of noise...

[Case Study] Selling By Delighting

[Case Study] Selling By Delighting

One of the essentials to offer programs, courses and services online is to be able to collect payment.   I've been in love with my shopping cart from day one when I took a punt on them. Yes, I became a client knowing that what they promised was too good to be...

How I Gave Up Worrying About My Business

How I Gave Up Worrying About My Business

"Would it help?" asked the Russian spy during the Cold war in the movie Bridge of Spies to his lawyer (Tom Hanks) every time his lawyer asked. Every time I worried, I asked myself the same question. My answer used to be... Yes, it did help. I will tell you about my...

How To Find People Who Want Transformation

How To Find People Who Want Transformation

"Where can I find people who want transformation?" a coach asked. If you're a coach, trainer, consultant and you're awesome at what you do... My answer... The question in itself can be part of the problem because I know nobody who gets up in the morning and starts to...

My Secret Sauce To Fill The Last Spot In A High-Value Program

My Secret Sauce To Fill The Last Spot In A High-Value Program

... or to sign up one high-value client. Looking back I've noticed ONE little thing that has helped me year after year to get that last client or fill the last spot in a program. The power of ONE When I know there is ONE spot left in a program or I can just work with...

How I Got My Business Unstuck Online

How I Got My Business Unstuck Online

When I married my dear-German-engineer husband, I moved where he lives: in the middle of the countryside in the German Alps - aka. the middle of nowhere with more cows than people. Since I don't work with cows, I made the decision to attract clients from all over the...

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